What People Are Saying


“In rapidly evolving markets, CPAs must change how they operate. While we guide our clients to adapt and grow, Bridget reminds us that transformation must begin from within. She delivers an insightful and engaging roadmap for building proactive, efficient, and sustainable CPA firms that meet the demand of modern advisory services. Her story is fun, inspiring, and educational, offering essential guidance for CPAs supporting Main Street. “

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Thomas Jasiak, CPA, CVA
Thomas Jasiak CPA, LLC

“Upskill or Out made me feel like I was walking in Bridget’s shoes. As a fellow business owner, I felt seen by her honest reflections on the pressure to serve clients well while trying to build something more sustainable and maintain personal balance.

Bridget turns her hard-won experience into a practical framework others can actually use, showing that AI is not just about efficiency; it is about creating capacity, delivering more value, and building something better for your business, your clients, and yourself. A timely read for leaders ready to rethink how they work, serve, and grow."

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Leslie Vickrey
CEO & Founder, ClearEdge

“While working in a large health system and not as a small business owner, I found this book’s message incredibly practical and relevant. It offers a thoughtful and approachable perspective on how AI can augment human thinking, reduce the burden of everyday work, and help professionals reclaim time for family, purpose, and the parts of life that matter most. A smart and relatable read for anyone looking to work smarter, not harder.”

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Jill A. Graziano, RN, BSN, MBA
President & COO, Unity Hospital and United Memorial Medical Center

“Success in business often depends on staying focused on the big picture while navigating an endless stream of small but overwhelming details. Upskill or Out offers a practical, approachable guide to accepting and utilizing AI as a powerful business partner. More than anything, it shows how AI can give back something every business owner needs more of — focus and time.”

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Dan Johnson
VP of Operations
Technicraft Manufacturing Inc.

“Implementing AI into our business over the past eight months has dramatically improved our efficiency, communication, and project organization. The systems and operational improvements Bridget introduced, which are reflected in the principles of Upskill or Out, have become a major competitive advantage and time-saver for our business.”

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Brian Hume
President, Backwoods Custom, Inc.

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Discover how AI can help you work smarter, adapt faster, and create more opportunity.

Book cover titled 'Upskill or Out'. The cover features a mountain landscape at sunrise with a computer in the foreground displaying the AI logo. The subtitle mentions AI, small business, and the American Dream by Bridget Way, CPA.